Beyond excited to finally be sharing the forthcoming (November 15th-ish) book with everyone!! I could probably go on talking about this project for days, but the world doesn’t have an attention span for that, so I’ll try and keep it quick. Also know that I’ll be posting more about this in the coming weeks as the book comes closer to release. Even now sitting down to write this I’m not sure how to keep it short. The video itself probably best describes how I feel about basketball and this series that I’ve been shooting for the past 8+ years. Like most of my projects, I believe it was a “thing” even before realizing it. If you’ve followed “The Basketball Hoops Project” for any amount of time, you know this this was all inspired by a picture of Larry Bird’s childhood hoop. As a kid, he was my hero, and I just couldn’t understand how one of the greatest of all time could have grown up playing on a rusty old rim hanging on a dilapidated old barn in the middle of Indiana. I was certain that all the greats came from the inner cities and were afforded the finest facilities. That image of Bird’s hoop and the story it told never left my head as I got older and began traveling as a photographer. During those cross country road trips (with my dog Mojo) I would encounter hoops just like Bird’s and couldn’t help but stop to photography them, always wondering what stories they would tell. After taking the photos I didn’t give them much thought, as my main focus was on a different subject (Barbershops of America) altogether. Then time went on and people started responding to the Hoops images I would post on various social media channels, and I realized that a body of work had really developed. At some point, Hoops became the new focus and things started to snowball. Now, almost 9 years later, I’m just as obsessed with the project as I was then.
A few weeks ago I received the unbound proofing copy of the book, and couldn’t help but feel as though this is the most complete body of work I’ve every put out. And a lot of that has to do with the collaborations I entered into after understanding how important it is to hand over to control of the things you aren’t good at. Being honest about what you don’t know is an important trait in life. Is it pertains to this, the best thing I did was to work with an editor. A professional who understands the importance of giving it to you straight. Someone who isn’t emotionally connected to the project and will edit the images in a way that’s best for the project as a whole. Which often times, means saying bye to your favorites! This is a huge lesson for me, and one that I’m infinitely thankful to have learned. I also worked with a designer on this book to give it the visual attention it deserved. Again, knowing what I don’t know. I’m not a designer and can’t expect to make a book look good on my own. Trust in the professionals! There is no situation in life where it isn’t important to surround yourself with people who are smarter or better than yourself! It only raises you up to their level. I’m quite confident in my abilities as a photographer, but when it comes to editing and design, I’m very much an amateur.
There is a whole lot more to say about this project, but for now I hope you enjoy this teaser video. I think it says a whole lot about the game of basketball, and sums up why I continue to love this project. Stay tuned for more info about the book’s release.
**The book you see is a digital mock up as I have not yet received the hard copies. The text on the real thing looks slightly different.